Missing lead data fields are the bane of every organization – they inhibit segmentation, slow down response to intent data and waste valuable SDR time.
Fill in the missing blanks consistently and make success a learned habit within your demand generation campaigns.
Non-standardization of key fields from diverse and “dirty” formats create chaos within your CRM. Quickly standardize critical information like lead job titles, phone numbers and location and ensure adherence with your preferred shorthand with the intelligence built into RightLeads.
Technology works well most of the time, but sometimes you need to flag suspect data which doesn’t slot neatly into your required buckets.Leverage human expertise for that “last mile” journey – whether you wish to verify direct phone numbers or ensure high-accuracy mailing addresses for a high-cost mailer campaign.
Smart sales development relies on uncovering key insights that can move that deal along – and sometimes readily available data isn’t enough.Enrich your lead data with that elusive growth metric or must-have user role, with on-demand RightLeads data enrichment features.